Blog | Page 4 of 10

Blog | Page 4 of 10

30 July 2014

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 July 30, 2014
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Promotion Strategy

Hi to all, How should promotions be used to boost your sales? How can you measure their efficiency to keep on optimizing the promotions […]

23 July 2014

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 July 23, 2014
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Pricing strategy

Lower prices is a reason of buying online for 66% of e-commerce customers. How should you build your pricing strategy? Are e-merchants doomed to […]

16 July 2014

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 July 16, 2014
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Design & Ergonomics in e-commerce

Hi, What do e-commerce customers and mothers-in-law have in common? A clue: both can be quite demanding and a little lazy making this relationship […]

8 July 2014

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 July 8, 2014
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What are your e-merchandising tools and their purpose?

Hello, What are the e-merchandising tools that support your commercial performances? Here are 3 main clusters of tools that any e-merchant should be aware […]

2 July 2014

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 July 2, 2014
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Investing in e-merchandising or additional marketing ?

Hi, Let’s launch our summer column with articles aiming at giving you e-merchandising best practices and strategic cases. Time to reduce your bounce rate […]

24 June 2014

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 June 24, 2014
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“Long Tail”

Tuesday #19 Why is the treasure always hidden at the foot of the rainbow ? Themes : E-commerce, customer and consumer behavior Hi ! […]