Marketing Archives
23 October 2014

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 October 23, 2014
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Personalization: brands new mantra

We live in a world where perrsonalization or marketing one-to-one has become a must. Nowadays, we must be able to interact with each unique […]

11 October 2014

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 October 11, 2014
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Is online advertising efficient when only 8% of the internet users generate 85% of the clicks?

We are surrounded by online advertisement.  We are being tempted to click on them  Each one of us is exposed to more than 1700 […]

24 June 2014

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 June 24, 2014
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“Long Tail”

Tuesday #19 Why is the treasure always hidden at the foot of the rainbow ? Themes : E-commerce, customer and consumer behavior Hi ! […]

10 June 2014

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 June 10, 2014
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“Promotions”

Tuesday #18 Make it better than it is already Themes : E-commerce, tools Pre-sales are here. And sales are coming very soon. This period […]

27 May 2014

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 May 27, 2014
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“ROPO”

Tuesday #16 Be omnipresent and all knowing Themes : E-commerce, Customer Behavior and Experience We are overwhelmed with web to store, store to web, […]

20 May 2014

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 May 20, 2014
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“SEO inside your website”

Tuesday #15 3 things you absolutely need to ask your service provider Themes : E-commerce, Technology General ergonomics is a quality that is definitely […]