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Jun 2014
Tuesday #18 Make it better than it is already Themes : E-commerce, tools Pre-sales are here. And sales are coming very soon. This period is full of stress, but it is also full of opportunities. What will make you the best seller during sales ? What will make purchases in your E-commerce traffic explode ? […]
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Jun 2014
Tuesday #17 First impression always comes first Themes : E-commerce, Behavior How do you make your E-commerce home page a conversion massive arm? How do you convert this traffic that you’ve spent so many efforts on to acquiring? We want to share with you 6 elements that will help you improve your sales, based on […]
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May 2014
Tuesday #16 Be omnipresent and all knowing Themes : E-commerce, Customer Behavior and Experience We are overwhelmed with web to store, store to web, big data and augmented reality. One of the latest trend we observe is the following : trying to move customer purchases from “Research online Purchase offline” to “Research offline Purchase online”. […]
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May 2014
Tuesday #15 3 things you absolutely need to ask your service provider Themes : E-commerce, Technology General ergonomics is a quality that is definitely a major goal. While analyzing different elements of the home page, we ended up focusing on one particularly important point : the search bar. It is “the” element which is used […]
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May 2014
Tuesday #14 What is in there for you ? Themes : e-commerce, UX As many actors on the e-commerce market talk about website ergonomics, we thought it would be nice to go through the basics once again to see how to make ergonomics (and UX in general) your competitive advantage. What is ergonomics ? 3 […]
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May 2014
Tuesday #13 5 steps to a perfectly profitable E-commerce Themes : e-commerce, start-up This week, we adapted a start up product marketing model to E-commerce : The AARRR pirates funnel, initially developed by Dave McClure. And it turned out to be incredibly accurate … “A person is surfing on the web, looking […]
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